Inside Smashburger

by Melody Kettle


Today burgers come in all shapes and sizes.  From hulking half-pounders, towering double-stacks, scrumptious sliders, and White Castle’s famous squares, to the current burger trend – flat-out smashed. 

I’m talking about Smashburger! There’s quite a lot of buzz surrounding Smashburger, and I wanted to understand what makes this quarter inch thin burger so appealing and blazingly popular. 

So, I visited the kitchen of Smashburger in Montclair and met manager Ed Basch, who greeted me with the phrase,  “It’s a smashing day at Smashburger!”

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